unfreezeGabriel Lopez

Volberda (2017), Long Range Planning

Comments on ‘Mastering strategic renewal: Mobilising renewal journeys in multi-unit firms’, Henk W. Volberda, Charles Baden-Fuller, Frans A.J. van den Bosch. Long Range Planning, Volume 34, Issue 2, April 2001, Pages 159–178

Revisiting his earlier work with colleagues, Volberda argues that big firms can renew through four kinds of journeys, emergent, directed, facilitated or transformational, each giving top, middle and front-line managers different roles.

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